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I came across the article by Joanne McNeil below through Simon Reynolds’ Blissblog http://retromaniabysimonreynolds.blogspot.co.uk/2015/04/a-little-bit-of-futchology.html

View story at Medium.com

‘We have reached a point where titling something “The Future of” looks antiquated, a blast from the internet culture near past. And, by the way, this isn’t a new idea. I could paraphrase something J. G Ballard said in the forward to the 1995 reprinting of Crash: “Increasingly, our concepts of past, present and future are being forced to revise themselves. The future is ceasing to exist, devoured by the all-voracious present. We have annexed the future into the present, as merely one of those manifold alternatives open to us. Options multiply around us, and we live in an almost infantile world where any demand, any possibility, whether for life-styles, travel, sexual roles and identities, can be satisfied instantly.” Ballard could be complaining about the future today. And it wasn’t a new point then, either’. Joanne McNeil

So, what is ‘The Futch’? Personally it appears to be a period/moment/episode of time elapsing/passing that amounts to stasis; an arrival at a point without reflection. A dog that chased its tail , the carrot on the stick, an impossible, endless task.

The notion of any ‘future’ collapsed with the advent of advanced gadgetry that dissolves time/space/place and the anointment of ‘seers*’ that evangelise said gadgets as accessories of benefit. These disciples of the ‘future’ ignore that their ‘Nowness’ is artificially orchestrated. Instant gratification and permanent unsatisfied desires reign. Progress has halted. We exist among the ruins.

*pedlars

Back to nature – caravan on camping sand
Back to nature – glucose filled, and programmed to respond
It’s gonna rain all night
But we’ll be alright
Under the geodesic dome
Infrared heater, just like home
Sitting in the shade of a rubber tree
I’ll kiss you and you’ll kiss me
Back to nature – burning bodies in the sun
Back to nature – just like lemmings, every one
Back to nature – capitalist aircraft fill the air
Back to nature – aerosol sun breaks on air
It’s gonna rain all night
But we’ll be alright
Under the geodesic dome
Infrared heater, just like home
Sitting in the shade of a rubber tree
I’ll kiss you and you’ll kiss me

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